1231 8th Street Suite 650, Modesto, CA 95354
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TRADE MARKETING & STEWARDSHIP
Our long time AG Industry client is PARTNERING with STAFFING PARTNERS in search of an experienced Trade Marketing and Stewardship individual for this IMMEDIATE DIRECT HIRE CAREER OPPORTUNITY!
SALARY - $70-85K
BENEFITS - Excellent Benefits
LOCATION - Modesto
This position will be educating and encouraging product usage within the supply chain (such as manufacturers, traders and importers). This position will be responsible for leading the execution of programs in North America and support other day-to-day activities across the globe as needed. Programs include broad scale tactics such as public relations, advertising, trade shows and conferences. This role also assists in direct engagement with specific supply chain partners.
KEY RESPONSIBILITIES:
- Leads execution of all food professional (FP) program tactics for North America, managing agency partner team to execute larger initiatives
- Own the North America food professional recipe library, works with agencies to identify on-going recipe needs, and oversees photo shoots
- Oversees development of messaging platforms ensuring that relevant insights from research are incorporated
- Coordinates consumer research projects with research partner, sets research objectives, gains alignment on methodology. Works with research partner to finalize research materials
- Provides guidance to Global Marketing Development regional teams on content as well as other marketing and technical research-related collateral for programs. Shares best practices and content from the North America Food Professional programs
- Supports ABC by monitoring relevant trade news and creating regular monthly news briefings for the senior staff. In addition, creates custom briefing materials (company profiles, general market updates) for upcoming event attendees
- Supports Manager in annual planning process including working with agencies to develop tactical plans and preparing presentations for Committee Meetings
- Project lead for domestic and international trade shows as needed
- Leads management and process improvement related to the trade contact database
- Manages FP email content outreach including content development, distribution, list maintenance, results analysis and identifying opportunities for improvement
QUALIFICATIONS AND EXPERIENCE:
- A bachelor's degree in marketing, or a closely related field. Food science background desired but not essential
- A minimum of 7-10 years’ experience in food marketing or sales, preferably in a business to business role
- Strong marketing background, knowledgeable in the principles and practices of marketing and advertising. Previous experience in launching new products preferred
- Strong communication skills, both written and verbal, and demonstrates exceptional interpersonal skills
- Familiarity with Mail Chimp or other email customer contact software
- Comfortable presenting to audiences of various sizes and levels
- Relishes fostering relationships with supply chain stakeholders
- Flexible and able to manage rapid change
- Comfortable working autonomously
- Enjoys being part of a highly visible team
- Has a passion for the food industry
- Experience with technology, procurement systems, and decision making in food supply chain
- Domestic and international travel is required; must possess and maintain a valid passport for international travel.
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MARKETING COORDINATOR / DIRECTOR
Our well established and growing client is PARTNERING with STAFFING PARTNERS
in search of an experienced Marketing Coordinator/Director for this
IMMEDIATE Full Time Career Opportunity.
SALARY: $15 - $20 an hour, PLUS Commission
BENEFITS: Health, Dental & Vision Benefits, 401K, Life Insurance, PTO, Professional Development Assistance
LOCATION: Modesto
HOURS: Monday - Friday, 8:am to 5:pm
This person will be in charge of multiple organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference. The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. Will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.
Responsibilities
- Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
- Produce ideas for promotional events or activities and organize them efficiently
- Monitor progress and submit performance reports
- Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
- Conduct general market research to keep abreast of trends and competitor’s marketing movements
- Control budgets and allocate resources amongst projects
- Become the organization’s agent towards external parties such as media, and potential clients and build strategic partnerships
Skills
- Proven experience in Marketing
- Excellent leadership and organizing skills
- Analytical and creative thinking
- Excellent communication and interpersonal skills
- Up to speed with current and online marketing techniques and best practices
- Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
- Customer-oriented approach
Experience / Education:
- Marketing: 3 years (Preferred)
- Associates Degree (A Plus)
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New jobs will be posted as received.